You clearly don't accept this or you haven't read the thread properly, because you are calling someone, "too stubborn/lazy to go to a bit of effort", who posted earlier that he had had a bad experience with Steam in the past.
Despite the username, I am not pig-headed, and you will need to clarify what the change is that I am unable to accept, for me to comment.
I have never had a problem with Steam and I am unlikely to ever have one as I will not be using Steam for anything.
Separate to that, on Principle
I will not be forced to download and run any third party programme. If that equates to stubbornness and laziness in your mind then so be it.
It will cost me, but I believe it will also cost SI/Sega one purchase price of FM12. Not able to play a game versus Principles, no contest.