Maybe in your own pretty world of elves and all things bright and beautiful, this is because they wanted to ensure all their customers got the game before the postal strike.
There may have been plenty more who read the threads and did not post. Why should they condone/allow one retailer to sell and another not to? SI and SEGA knew what was going on. Then they open an official feedback thread before the release date? Do you not see something wrong with this? Back to your elves and all things bright and beautiful.